Thursday, January 25, 2007

Could the Cymbalta Commercial Be Better Than the Drug?

Whenever I feel sad, I think of the word "depression." When I think "depression," I think of this Cymbalta ad.

The music is more soothing than a cup of chamomile tea in an opium den. That plaintive piano, that elegant violin. This is what gets left out of the TiVo sieve, kiddies. Whenever I'm sad, this music acts as a blanket of self-pity.

But the secret weapon is the narration. Most of it is blah blah jibber jabber, but that fundamental metaphysical question: Where does depression hurt? About time someone asked. Philosophers have asked what makes us happy. Idiots!

Maybe if those people who were about to become suicide bombers saw this video they would change their minds. "I didn't know I can feel depression physically. No wonder my bum knee's been acting up again. Maybe their pain is my pain."

Even this dog gets it.

Whoever played this song needs to go on tour. A cursory glance at the YouTube comments will reveal that this track has a cult following. All he has to do is play this song and pass the opium Cymbalta around the room.

Side effects of liking the Cymbalta song include: compulsive Google searching for the artist who wrote this song, immediate loss of indie and/or street cred, temporary joke writer's block, pointless blog posts, dry mouth.

1 comment:

Anonymous said...

I guess I have the side effects of liking the Cymbalta song...